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AuthorbyMichael Wayne PlantMarch 25, 2020No Comments on Covid-19

Covid-19

The storm has definitely arrived in the form of a virus, Covid-19 has caused huge disruption to the global economy and people life choices and will continue to do so for the foreseeable future. Here are PhotoFinance we are also affected, locked down Britain is no fun we are working from home, but that does not help as a photographer needs to visit their clients to be able to make images. So work has just stopped, but that does not mean that we have to stop working. Looking forward life will return to normal, people will go back to work …

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Posted in Financial Services, Website Update

AuthorbyMichael Wayne PlantJanuary 27, 2018No Comments on Images get higher social media engagement with your content.

Images get higher social media engagement with your content.

Images make your content more interesting. Working in the Financial sector, we tend to prioritise numbers and data over images, because at the end of the day this is what we perceive our clients worry about. However, if you want to get your marketing, social media and PR efforts to have an even higher engagement, you need to consider the use of images. Photos get people engaged, at a both higher rate and they remember the content better with visuals. This an example on www.socialmediaexaminer.com of the long tail in advertising, in a post from 2014, when twitter had a …

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Posted in Marketing, Social MediaTagged Images, Marketing, PR, Social Media, Visual Content Marketing

AuthorbyMichael Wayne PlantSeptember 5, 2017No Comments on Streets of the City

Streets of the City

Photographing the City of London presents challenges and is a great way to show what it is like working in the City of London. Having spent the last 18 months photographing the streets of City, we have learnt a lot about the City, how it functions, where numerous companies have their offices and which cafes have great coffee and wifi connections. In producing this portfolio, we have been photographing candidly the life of the City, which has let us see things in the City, that unless we take the time it passes us by. The City of London, is a …

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Posted in UncategorizedTagged City of London Project

AuthorbyMichael Wayne PlantFebruary 7, 2017No Comments on “What lighting equipment should I have?”

“What lighting equipment should I have?”

It takes more than lighting equipment to make an image. I recently left my teaching post as a photography lecturer, to concentrate on making images for financial service organisations. Last week, I got an email from a former student of mine that goes to the heart of what had been a series of thoughts about how I make images for clients of Financial Services Photography by Michael Wayne Plant. The question was. “Hi Michael, It’s AXXXX from the “Developing a Photography Project” course. How is your freelance photography going? I’m going to start my portrait photography business. I’m planning to take …

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Posted in Photography

AuthorbyMichael Wayne PlantJanuary 30, 2017No Comments on LinkedIn success

LinkedIn success

Today, I made 500+ on my LinkedIn Profile. In November, I attended a Social Media and Digital Marketing course at Goldsmiths college, University of London and one of the things that came out of that course was the importance of building your LinkedIn profile to be over 500 connections as it then meant that people did not see how many more you have. As once you get to this magic number LinkedIn only shows the number of connections as 500+ this is a great thing for using LinkedIn for marketing and locating contacts from professionals within our industry. To see my …

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Posted in Social Media

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